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Urban Tots (Deepak Houseware and Toys) Unlisted Share Price Today
52-week range ₹53 to ₹69.
ISIN INE0MQ801018.
Industry Outlook Indian Toy Manufacturing Market Regulatory tailwind (quality & safety) The Government introduced the Toys (Quality Control) Order, 2020, bringing toys under compulsory BIS certification effective 01 Jan 2021, raising entry barriers for sub-standard products and supporting organised players. Import duties supporting domestic manufacturing Basic Customs Duty on toys (HS 9503) was increased from 20% to 60% (Feb 2020) and later to 70% (Mar 2023), improving competitiveness for dom…
Urban Tots (Deepak Houseware and Toys)

About the Company
Urban Tots is an India-focused kids and toys company engaged in the manufacturing and sale of children’s play products across multiple categories. The company’s core focus is on offering safe, engaging, and value-for-money toys for infants and young children, supported by product design and curation, sourcing/manufacturing, and multi-channel distribution.
Urban Tots typically operates through a manufacture-and-distribute model, where it builds product assortments, manages vendor and quality processes, and sells through a mix of offline retail partners (distributors, toy stores, large-format retailers) and online marketplaces.