Private EquityScreenerRefer

MARKET INSIGHTS

  • EventsNEWPrivate market milestones
  • NewsPrecize daily pulse
  • BlogsIn-depth articles and opinions

GUIDES

Explore Now
  • Unlisted SharesStep-by-step · KYC
  • BuyingStep-by-step · KYC
  • SellingExit in 24 - 48 hours
  • Pre-IPOReturns · risks · case studies
  • Tax GuideBudget 2026 changes
  1. Home
  2. Unlisted share news
  3. Swiggy partners with PharmEasy for 10-minute medicine delivery in B'luru

Swiggy partners with PharmEasy for 10-minute medicine delivery in B'luru

28 Oct 2024

Add as preferred source
Key Takeaways

Swiggy's partnership with PharmEasy enhances its e-pharmacy service, aiming to capture a share of India's expanding online healthcare market.

Swiggy's partnership with PharmEasy enhances its e-pharmacy service, aiming to capture a share of India's expanding online healthcare market.

Swiggy

Swiggy

0.00%

Expert Analysis

Swiggy Partners with PharmEasy for 10-Minute Medicine Delivery Service in Bengaluru.

Expert Analysis:

  • Strategic Entry: API Holdings (PharmEasy) sees Swiggy's partnership as a key entry into the online pharmacy market.

  • Rapid Delivery Service: The pilot program in Bengaluru allows customers to order prescription medications quickly.

  • Diversification of Offerings: Swiggy's move diversifies its offerings beyond food, increasing overall service reach.

  • Competitive Landscape: This initiative aims to boost average order values (AOV) amidst competition, especially from Blinkit, which has an AOV of Rs 625 as of June 2024.

  • Profitability Focus: Swiggy raised its platform fees from Rs 7 to Rs 10 per order to boost profitability, supporting its e-pharmacy expansion and comprehensive service platform strategy in India’s quick commerce market.

Publisher:News Trail