Have you ever wondered how investors get a slice of fast-growing brands like Bira 91 even before they go public? With the rising interest in unlisted shares, understanding how to buy and sell them has become essential, especially for a brand as popular as Bira 91.
In this blog, we’ll provide everything you need to know about trading Bira 91 unlisted shares online, from evaluating the Bira share price to navigating the process of buying and selling. We’ll explore what makes Bira 91 stand out, why its unlisted shares are gaining attention, and the steps to invest safely.
You'll also learn about the legal aspects and the common pitfalls to avoid. Whether you're new to the concept of unlisted shares or looking to expand your knowledge, this blog will provide you with a clear understanding.
Scroll down to explore!
What is Bira 91 & Bira Share Price?
Bira 91 is an Indian craft beer brand launched in 2015 by B9 Beverages Pvt. Ltd. It has quickly become popular in India, offering unique flavors that stand out from traditional beers. The brand was founded by Ankur Jain, who shifted from healthcare revenue management to brewing, bringing a fresh approach to the industry.
Key Features of Bira 91
Bira 91 has built a strong reputation in the craft beer market with its distinctive qualities. Here’s a look at what sets it apart:
Craftsmanship: Bira 91 is committed to making high-quality beers using ingredients like wheat, barley, and hops. This focus on quality has helped the brand stand out in a competitive market.
Product Range: The brand offers a wide range of beers suited to different tastes and occasions. This variety has contributed to its rapid growth and popularity among beer drinkers.
Market Presence: Bira 91 is available in over 850 towns and cities across 24 countries. It also has taprooms in key locations like Delhi NCR and Bengaluru, where it experiments with new flavors.
Cultural Impact: Beyond its beers, Bira 91 has gained attention through innovative marketing, including collaborations with cultural events and strong social media engagement.
Now that you have a better understanding of what Bira 91 is and what it offers, let’s explore why investing in Bira 91 unlisted shares could be an intriguing opportunity.
Exploring Bira 91 Unlisted Shares
Bira 91 unlisted shares come with certain characteristics. Here are some key aspects:
Financial Glimpse
Since its launch in 2015, Bira 91 has seen impressive growth. For the financial year 2022-23, the company reported a turnover of approximately ₹824.3 crore, reflecting a 15% increase compared to the previous year.
Upcoming IPO
Bira 91 is planning an Initial Public Offering (IPO) by 2026. This could present an opportunity for investors to be a part of growth-stage companies before they go for an IPO.
Increased Market Interest
Bira 91 has attracted significant attention through strategic partnerships, such as its sponsorship with the ICC. This has boosted the brand’s visibility, which could lead to an increase in share value as the company continues expanding its market presence.
Diversification Opportunity
Exploring Bira 91 unlisted shares offers exposure to the growing craft beer segment in India, adding diversification to a portfolio.
With the Bira 91 unlisted shares in mind, let's move forward and evaluate the share price for a clearer perspective.
What is Bira 91 Share Price ?
As of January 31, 2025, the unlisted share price of Bira 91 is around ₹471 per share.
[Keep in mind that share prices for unlisted companies can fluctuate daily, so it’s important to stay updated on current valuations.]
Key Financial Indicators of Bira 91
Funding and Structure: Bira 91 has secured $25 million through external commercial borrowing (ECB) from Kirin Holdings, an existing investor.
Recent Fundraising Round: The company recently closed a $50 million fundraising round, split into two parts—$25 million from Kirin Holdings in June and another $25 million from Tiger Pacific Capital in March.
Valuation Insight: Tiger Pacific purchased about 4% of Bira 91 for $25 million, valuing the company at approximately $625 million.
Cumulative Investment: Bira 91 has raised over $450 million in total funding from investors, including Peak XV, Sixth Sense Ventures, and others.
Market Position of Bira 91
Bira 91 is recognized as one of India’s leading craft beer brands, with around a 5% market share in key regions and 11% of the premium segment, which could benefit Bira 91 as it continues to expand its presence both in India and internationally.
Now that we’ve covered the key factors affecting Bira 91’s share price, let’s look at the process of buying these shares online. Here's how you can get started.
